11-13-2026 9:40pm

Flying Pig Marathon Named Sports Champion of Economic Impact

Beth Callahan Editor

Photo and story courtesy of Game Day Communications

CINCINNATI, OH-- For the second year in a row, the Flying Pig Marathon and Visit Cincy have been recognized as Sports Champions of Economic Impact for generating nearly $46 million dollars each year for the Greater Cincinnati economy.

Awarded by Sports Destination Management, the sports champions are selected for contributing to the more than $114 billion in total economic impact created by sporting events around the country. This includes $47.1 billion in direct spending and 665,000 jobs in sports tourism.

In recognizing the Flying Pig Marathon, Sports Destination Management said, “The Flying Pig Marathon is more than a race. It is a Cincinnati tradition, economic engine and philanthropic force. The event generates millions in regional economic impact, supports 300+ charities and raises more than $19 million for community causes. The Flying Pig uses sport to promote health, inclusion, tourism and civic pride across Greater Cincinnati.”

“We are honored to be recognized by Sports Destination Management,” said Doug Olberding, CEO of Pig Works. “Flying Pig weekend has grown from a one-day event into a weekend celebration of athletes of all abilities. We are indebted to the thousands of runners, walkers and spectators who come to Cincinnati each spring and participate.”